The Task:
Curly and Glamorous. Fresh but classic. Mainly female audience. All ages. Working to middle class. Storefront, be visible at night time.
The solution:
I researched London’s top hairdressing brands and found that most use black and white displays.
I love black and white and I find it ideal for classic but fresh.
An all-curly-rounded logo stood out; It inspired me to get start a free “A” lettering association.
After, I found my “A” bit, I search for some fonts and ended up with this design.
Font combination:
Tangerine, Pinyon Script, Parisienne.
